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Whole brain thinking


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Whole brain thinking


 
 

Maya is a global leader in innovation, with over 20 years experience unlocking The Next Big Want for Fortune 500 brands. She has created communication strategies and increased market share for a wide variety of Fortune 500 companies, including Procter & Gamble, Crayola, Frito Lay, Danone, The World Bank and Kellogg. Maya graduated with an Honors BA in psychology from Harvard University and received her MBA from Harvard Business School. She is fluent in French and Japanese.

 

HARVARD PSYCHOLOGIST

APPLIED NEUROSCIENCE

20 YEARS MARKET RESEARCHER

HARVARD MBA


 
 

Jiao is an industry leader in innovation, with over 20 years of experience developing market-defining products, services, and brand experiences for Fortune 500 companies. With over a decade of corporate experience executing innovation and strategy, she has led the development of disruptive new offerings that drive growth and keep brands ahead of emerging consumer needs. Jiao holds an MBA from Harvard Business School and is fluent in Mandarin. She has worked across global markets, including the UK, France, Germany, Italy, Brazil, and China.

 

METAPHOR ELICITATION SPECIALIST

20 YEARS MARKETING STRATEGIST

INSIGHT ACTIVATION EXPERT

HARVARD MBA

 

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With over 20 years of experience driving disruptive innovation and operational excellence across startups and global multinationals, Cathal is a proven leader in transforming chaos into scalable systems. His expertise in navigating uncharted industries has consistently redefined market standards and unlocked emerging consumer needs. Cathal’s strategic vision and relentless pursuit of operational mastery empower brands to stay ahead in today’s fast-evolving landscape. Cathal holds an Honors degree in Engineering from Trinity College Dublin, a Master of Engineering from DCU, and an MBA from Santa Clara University. Always pushing his boundaries, he is currently learning Mandarin.

 

BREAKTHROUGH INDUSTRY STRATEGIST

20 YEARS STRATEGY & OPERATIONS

MASTER IN ELECTRONIC SYSTEMS

MARKETING FOCUSED MBA

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Orla brings 15+ years of experience guiding research-driven product development and marketing teams across startups, investment banking, and Fortune 500 companies. As a specialist in research-driven decision-making, Orla has been instrumental in decoding emerging trends, and identifying persuasion triggers to create impactful product and marketing campaigns. Orla holds a BA in Economics from Trinity College Dublin and a MS in Business and Finance from Dublin City University. Fluent in French and proudly Irish-French, she blends global expertise with a strategic vision for innovation and growth.

 

SPECIALIST IN DEEP METAPHOR ANALYSIS

15+ YEARS IN PRODUCT & MARKETING

RESEARCH-DRIVEN STRATEGY & INNOVATION

MS IN BUSINESS & FINANCE

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